BRAND DEVELOPMENT / PRINT COMMUNICATIONS
Institute for Practitioners in Advertising
The Institute for Practitioners in Advertising (IPA) is the professional body for advertising, media and marketing agencies in the UK. Working with APDA London, we designed and produced a wide range of communications, including annuals, industry reports, templates and a brand guidelines.
Celebrating with a new logo strapline
The IPA was awarded a Royal Charter in 2016. To celebrate a new set of master logos were designed to include a new strapline and core brand assets were refreshed and updated. Numerous agencies and creatives produce communications for the IPA, so a new brand guidelines document was created as a reference to maintain consistent application of brand assets.
FURTHER WORK EXAMPLES
Unicorn Petroleum
Unicorn Petroleum has a growing retail network and is quickly establishing itself as a trusted leader in Ghana’s downstream oil sector.
Harmony Kauneushoitola
Harmony is a renowned beauty salon located in Oulu, Finland. I collaborated with Mike Greenlees on this project to redesign and build Harmony's website using Webflow, introducing numerous UI and UX enhancements.
Strand on the Green Junior School
Without a set of master logos, or even one that included the full school name, communications were visually inconsistent and often featured a different logo.
What’s next for your business?
If your business could progress with a new logo, a new website or better print communications, please drop me a short email to introduce yourself and we can discuss how we can work together.
